Can You Handle the Truth?

In the movie “A Few Good Men”, Colonel Jessup (played by the brilliant Jack Nicholson) said what is now one of the most famous lines in movie history:

“You can’t handle the truth!”

Well… I, for one, think you can.

So here it is:

The truth is that you’re probably subscribed to a few more lists than just mine.

And the truth is that list owners (myself included) relies on promoting affiliate offers to monetize their list.

The sad truth is while some of us try to only promote good quality products after personally reviewing them, most list owners will promote any crap product that pays them a commission.

This results in a flood of junk email sent to your Inbox on a daily basis, with very little (zero?) value.

So I’ve decided to do something completely different.

“When you find yourself on the side of the majority, it’s time to take pause and reflect.”

- Mark Twain

I’ve decided to stop relying on affiliate promotions to monetize my list.

I want to deliver real value to my subscribers, by being able to “talk” to you about what I’m doing in my businesses and sharing what’s working for me and what’s not.

You know… “real” stuff.

So I’m starting a private (and paid) newsletter.

I call it… IM Playbook.

It even has a cool logo. See? :)

I’m sure I’ll probably lose 80% of my subscribers due to this move, and I’m cool with that.

I rather talk to a small “tribe” in a more personal and intimate way, than to hordes of “tire-kickers”.

Being in the IM scene since 2000, and teaching it since 2006, I know where people usually get stuck, so I know I can deliver massive value.

I want to share with you ideas, tests, tools, and mindset.

So if you like the idea, head over to IM Playbook to get the “full scoop” about this move.

Go to IM Playbook now » (registration no longer available)

See you on the “inside” soon,

.